Football club Saint-Germain based in Paris is working to implement cryptocurrency to allow its fans opportunity to engage more with the Club through mobile voting and polling platforms. Furthermore, cryptocurrency owners will also be granted access to exclusive fan rewards, content and experiences.
First football club in the world to announce long term cryptocurrency strategy
Paris Saint-Germain is the first football club in the world to embrace a longterm cryptocurrency oriented straegy by implementing blockchain technology and offering tokens for its fans.
Cryptocurrency called Fan Token Offering (FTO) is a result of longterm partnership agreement with blockchain related platform Socios.com which will help to monetize Club’s fan base via a custom Fan Token Offering (FTO), giving fans access to club branded Fan Tokens that come with voting rights and access to VIP level club rewards and engagement opportunities.
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Le @PSG_inside devient le premier club de football au monde à annoncer une stratégie de long terme dans le domaine des crypto-monnaies avec la plateforme blockchain @Sociosdotcom ?
— Paris Saint-Germain (@PSG_inside) September 11, 2018
Marc Armstrong, Chief Partnerships Officer of Paris Saint Germain said,
“Always at the forefront of digital innovation, Paris Saint-Germain is determined to leverage the opportunities that cryptocurrency can provide. This revolutionary technology will have an important impact on the Club’s overall business strategy and the way we engage with our fanbase. We are very pleased to welcome Socios.com to the Paris Saint-Germain family.”
Socios.com will create a new connection between Paris Saint-Germain and its global fanbase, helping the club to integrate blockchain technology as part of its fan engagement strategy.
The news has been enthusiastically received by French supporters and the media. Dany Sevensa, a sports commentator for Jouerenlignefr, was among the first to respond to Marc Armstrong’s tweet that PSG is once again taking the lead in the future both on and off the football field. “This is a great moment for the team, and it’s exciting to see where they are headed,” he said. He praised the squad’s ambition and commitment to excellence, as well as their willingness to take risks in order to create a brighter future for PSG. “It’s clear that this move shows that PSG is dedicated to becoming not just a top club in France, but one of the world’s elite teams. I’m sure they will continue to lead the way in developing their squad and providing fans with an unforgettable experience.”
The announcement has also been welcomed by many of PSG’s supporters who have expressed their excitement and enthusiasm on social media. On Twitter, user Jessica Jones wrote “This is a huge step forward for PSG and I’m so excited to see what the future holds! This team has endless potential!” while another user, George White, shared an image of the team with the caption “We’re on our way to greatness”. It’s clear that this news has sparked enthusiasm among many fans of the club.
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